With $849.9 billion in U.S. merchandise returns projected for 2025, retailers may be overlooking one of their most valuable sources of customer insight: what happens after the purchase.
AS
By Aleks Sztemberg
By Aleks SztembergAleks Sztemberg
Co-Founder, Stormly
Aleks Sztemberg is the Co-Founder at Stormly. an AI-powered analytics platform for e-commerce businesses. She works with retailers and product teams to better understand customer behaviour, uncover opportunities to improve shopping experiences, and turn complex data into actionable insights, from improving conversions to reducing preventable returns.
1 bylined article